Digital marketing specialist
Let’s color the world!
We are GNT, an ambitious and innovative family-run business with a colorful character! With our EXBERRY® brand, we are the market leader in the field of Coloring Foods. Our colorings are 100% natural and are made from fruits, vegetables and plants.
We are world champions when it comes to utilizing the bounty of nature and strive to continuously innovate and improve natural color ingredients for the consumer. By carefully preserving all of nature’s beauty and goodness, we are able to offer our clients the highest quality and most reliable
products. This is what continues to motivate us every day!
The most important ingredients for GNT’s success are our employees and the cooperation that exists between them. We believe in teamwork and we are there for one another, our clients, our suppliers and our partners. That is what makes us GNT.
Due to the growth of the GNT Group we are seeking a fulltime:
DIGITAL MARKETING SPECIALIST
What do we expect of you?
You will have a versatile function in the field of Marketing, Sales, and IT and be responsible for the marketing automation strategy, which is focused on nurturing leads by providing an optimal customer journey.
Job description
x Develop and implement the marketing automation strategy in the Customer Relation Management system (Microsoft Dynamics)
x Create, drive, and execute new social media campaigns (focusing on LinkedIn)
x Provide insight into results, analyzing campaigns with the help of KPIs and initiating and executing improvement proposals
x Create digital content for automated email marketing and social media campaigns
Your priority will be the creation of sales-qualified leads (SQL). You will also be in charge of managing the social media strategy, using platforms including LinkedIn to generate leads and increase brand awareness. You will monitor and analyze results and implement improvements wherever necessary. You will also keep up with the latest online marketing trends and developments and provide strategic advice to your teammates and internal stakeholders.
What can you offer us?
The ideal candidate will meet the following criteria:
x At least four years’ experience in digital marketing in an international environment or ability to demonstrate a strong affinity for the field
x A degree in digital marketing, business administration or business economics (or equivalent)
x Knowledge of Microsoft CRM Dynamics (or another CRM and/or Marketing Automation System), LinkedIn Campaign Manager and Google Analytics is essential
x Expertise in email marketing, sales funnels, social media, and results analysis
x Ability to speak and write fluent English
x Business-to-business experience is a plus
You must be proactive, independent, analytical, communicative, and have a healthy dose of selfconfidence. You do not mind giving presentations to a large group. In your work, you are resultoriented, practical, a team player, and dare to make decisions.
What do we find important?
We operate globally, yet remain an independent, family-owned business committed to investing in products, technology and importantly, our people. The people who work for GNT are flexible, friendly, supportive and passionate individuals that work collaboratively to deliver service, expertise and ultimately grow sales and market share.
What do we offer you?
GNT wishes to retain the current harmonious working environment and therefore welcome team players with a positive outlook and promising future perspective. In return for all your hard work, you will be rewarded with a competitive package of benefits (salaried position, bonus scheme, pension contributions, health and wellness). Starting salary will be commensurate with experience and position. We offer unlimited access to online training courses so that you can continue to work on your personal development. Sustainability is very important to us. That is why we - as part of our terms of employment - compensate for the carbon footprint of all our employees.
We color the world, do you?
If you believe you satisfy our desired profile and would be interested in applying for this position, please contact us in writing including your CV, as well as your cover letter, salary expectations and earliest possible start date to: hrm@gnt-group.com. Deadline for receipt of applications is 22-04-2022.
Of course we handle your personal data with care. All applications will be treated equally.
